Have you heard?

ProGraphics now offers short run color, Variable Data Printing on our “new” HP Indigo 5500 Press.

Here’s your opportunity to take advantage of all that digital printing has to offer:

• Quality equivalent to offset
• Short runs
• Print-on-demand
• Variable data printing
• Brilliant offset colors, including match colors

Our “new”HP Indigo 5500 Digital Offset Press

Variable Data & Direct Mail–
Get Your Message Read: Make it Personal.

Using high-speed, full color Variable Data Printing allows you to customize each piece of a printing project so that your message is highly relevant to your customers. Depending upon the information you have collected about your customers in your database, you can produce individual mailings that address each customer by name, let them know how long it has been since they made a purchase from you, what it was, how close you are to where they live or work, etc. You can make your offer even more persuasive by adding variable images based on age, ethnicity or interest with which your customer can identify.

ProGraphics is your Variable Data Expert

You know ProGraphics as a leader in the printing industry, now you will see us grow to be a leader in Variable Data Printing as well. Incorporate black and white or color Variable Data Printing into your marketing strategy and stretch your marketing dollars. Want to know how? Call now and we’ll talk.

"Research shows that response rates for direct mail utilizing Variable Data Printing (VDP) are four to six times higher than direct mailings without this technology."

–Dynamic Graphics, January 2007